Advert anaylsis 2

This adverts adopts conventional food advertising concepts. A close up of the food that is being supplied. To make give clear idea to the audience what is vein offered and also to place to focus on the food. This coupled with the simple stylistic layout and typography makes the advert suggest that the food is healthy and simple. Which is done to set apart there food from regular indian take aways.This is why they use the line "There are certain things you expect from a good take-away.." The advert is targeted at the higher end of the take away market. With slightly more expensive products than a regular take away. The advertising reflects this with its classy style. I think as they have a few different styles of advert the frequency won't need to be that large because each time the consumer will see a different type of food on the adverts. To be produced the advert would need a trained photographer as well as a graphic designer who designs the logo lay out and typography. These are likely to be printed leaflets so a profession printing house would also be needed.

Advert analysed 1

This an advert that is designed to make a personal adress to the audience. The content is a picture of a woman. She has the visiable obvious signs of cancer which leaves the audence with no doubt what the adverts about. Who importantly is looking straight at the camera which gives the personal touch and feels as if she is looking at you, this with the words "you can't SAVE my life. But you could SAVE yours" This is a direct personal adress to the audience which is appropiate because it is an appeal for donations to the charity.
There is quite a lot of type on the page but the main focus is the title. It is in the biggest font and has "SAVE" in capital letters. This gives direct emphasis on what the add is trying to make you do. Te fact there is 2 titles one above the other both saying similar things re-inforces the idea that although the person in the advert cant be saved. Rather focusing on that you can improve the future.
The colour is used because by using pink it is identifiable with women. Which appropiate because itis who the charity treats. The pink colour also seperates some of the imformation from the rest which makes it more easily readable. The frequency would need to be quite large especially is they want the same audience to see the "you could save yours" as well as "you could save your mums". The advert is trying to raise awareness of the cancer as well as the charity and to make people donate to the charity